To find more information on California consumers and their privacy rights, Users may read the privacy policy.

To find more information on Virginia consumers and their privacy rights, Users may read the privacy policy.

To find more information on Colorado consumers and their privacy rights, Users may read the privacy policy.

To find more information on Connecticut consumers and their privacy rights, Users may read the privacy policy.

To find more information on Utah consumers and their privacy rights, Users may read the privacy policy.

This document informs Users about the technologies that help Hoory to achieve the purposes described below. Such technologies allow the Owner to access and store information (for example by using a Cookie) or use resources (for example by running a script) on a User’s device as they interact with Hoory.

For simplicity, all such technologies are defined as "Trackers" within this document – unless there is a reason to differentiate. For example, while Cookies can be used on both web and mobile browsers, it would be inaccurate to talk about Cookies in the context of mobile apps as they are a browser-based Tracker. For this reason, within this document, the term Cookies is only used where it is specifically meant to indicate that particular type of Tracker.

Some of the purposes for which Trackers are used may also require the User's consent. Whenever consent is given, it can be freely withdrawn at any time following the instructions provided in this document.

Hoory uses Trackers managed directly by the Owner (so-called “first-party” Trackers) and Trackers that enable services provided by a third-party (so-called “third-party” Trackers). Unless otherwise specified within this document, third-party providers may access the Trackers managed by them. The validity and expiration periods of Cookies and other similar Trackers may vary depending on the lifetime set by the Owner or the relevant provider. Some of them expire upon termination of the User’s browsing session. In addition to what’s specified in the descriptions within each of the categories below, Users may find more precise and updated information regarding lifetime specification as well as any other relevant information — such as the presence of other Trackers — in the linked privacy policies of the respective third-party providers or by contacting the Owner.

Activities strictly necessary for the operation of Hoory and delivery of the Service

Hoory uses so-called “technical” Cookies and other similar Trackers to carry out activities that are strictly necessary for the operation or delivery of the Service.

First-party Trackers

• Further information about Personal Data localStorage (Hoory) localStorage allows Hoory to store and access data right in the User's browser with no expiration date.Personal Data processed: Tracker.sessionStorage (Hoory) sessionStorage allows Hoory to store and access data right in the User's browser. Data in sessionStorage is deleted automatically when the session ends (in other words, when the browser tab is closed).Personal Data processed: Tracker.
• Registration and authentication provided directly by Hoory By registering or authenticating, Users allow Hoory to identify them and give them access to dedicated services. The Personal Data is collected and stored for registration or identification purposes only. The Data collected are only those necessary for the provision of the service requested by the Users.Direct registration (Hoory) The User registers by filling out the registration form and providing the Personal Data directly to Hoory.Personal Data processed: email address, first name, last name, password, profile picture, Tracker and website.

Third-party Trackers

• Platform services and hosting These services have the purpose of hosting and running key components of Hoory, therefore allowing the provision of Hoory from within a unified platform. Such platforms provide a wide range of tools to the Owner – e.g. analytics, user registration, commenting, database management, e-commerce, payment processing – that imply the collection and handling of Personal Data. Some of these services work through geographically distributed servers, making it difficult to determine the actual location where the Personal Data are stored.Ucraft (Soft Construct LLC ) Ucraft is a platform provided by Soft Construct LLC that allows the Owner to build, run and host Hoory. Ucraft is highly customizable and can host websites from simple blogs to complex e-commerce platforms.Personal Data processed: city, company name, country, email address, first name, geographic position, last name, password, picture, Tracker, Usage Data, username, various types of Data as specified in the privacy policy of the service and website.Place of processing: United States – Privacy Policy.
• SPAM protection This type of service analyzes the traffic of Hoory, potentially containing Users' Personal Data, with the purpose of filtering it from parts of traffic, messages and content that are recognized as SPAM.Google reCAPTCHA (Google LLC) Google reCAPTCHA is a SPAM protection service provided by Google LLC. The use of reCAPTCHA is subject to the Google privacy policy and terms of use.Personal Data processed: Tracker and Usage Data.Place of processing: United States – Privacy Policy.Storage duration:_GRECAPTCHA: duration of the session rc::a: indefinite rc::b: duration of the session rc::c: duration of the session
• Traffic optimization and distribution This type of service allows Hoory to distribute their content using servers located across different countries and to optimize their performance. Which Personal Data are processed depends on the characteristics and the way these services are implemented. Their function is to filter communications between Hoory and the User's browser. Considering the widespread distribution of this system, it is difficult to determine the locations to which the contents that may contain Personal Information of the User are transferred.Cloudflare (Cloudflare Inc.) Cloudflare is a traffic optimization and distribution service provided by Cloudflare Inc. The way Cloudflare is integrated means that it filters all the traffic through Hoory, i.e., communication between Hoory and the User's browser, while also allowing analytical data from Hoory to be collected.Personal Data processed: Tracker and various types of Data as specified in the privacy policy of the service.Place of processing: United States – Privacy Policy.

Other activities involving the use of Trackers

Experience enhancement

Hoory uses Trackers to provide a personalized user experience by improving the quality of preference management options, and by enabling interaction with external networks and platforms.

• Interaction with external social networks and platforms This type of service allows interaction with social networks or other external platforms directly from the pages of Hoory. The interaction and information obtained through Hoory are always subject to the User’s privacy settings for each social network. This type of service might still collect traffic data for the pages where the service is installed, even when Users do not use it. It is recommended to log out from the respective services in order to make sure that the processed data on Hoory isn’t being connected back to the User’s profile.Twitter Tweet button and social widgets (X Corp.) The Twitter Tweet button and social widgets are services allowing interaction with the Twitter social network provided by Twitter, Inc.Personal Data processed: Tracker and Usage Data.Place of processing: United States – Privacy Policy.Storage duration:personalization_id: 2 years
• Interaction with online survey platforms This type of service allows Users to interact with third-party online survey platforms directly from the pages of Hoory. If one of these services is installed, it may collect browsing and Usage Data in the pages where it is installed, even if the Users do not actively use the service.Hotjar Poll & Survey widgets (Hotjar Ltd.) The Hotjar Poll & Survey widgets are services that enable interaction with the Hotjar platform provided by Hotjar Ltd. Hotjar honors generic „Do Not Track” headers. This means the browser can tell its script not to collect any of the User's data. This is a setting that is available in all major browsers. Find Hotjar’s opt-out information here.Personal Data processed: Tracker, Usage Data and various types of Data.Place of processing: Malta – Privacy Policy – Opt Out.Storage duration:_hjAbsoluteSessionInProgress: 30 minutes _hjCachedUserAttributes: duration of the session _hjClosedSurveyInvites: 1 year _hjDonePolls: 1 year _hjFirstSeen: duration of the session _hjIncludedInPageviewSample: 30 minutes _hjIncludedInSessionSample: 30 minutes _hjLocalStorageTest: duration of the session _hjMinimizedPolls: 1 year _hjRecordingEnabled: duration of the session _hjRecordingLastActivity: duration of the session _hjSession*: 30 minutes _hjSessionRejected: duration of the session _hjSessionResumed: duration of the session _hjSessionTooLarge: 1 hour _hjSessionUser*: 1 year _hjShownFeedbackMessage: 1 year _hjTLDTest: duration of the session _hjUserAttributesHash: duration of the session _hjViewportId: duration of the session _hjid: 1 year

Measurement

Hoory uses Trackers to measure traffic and analyze User behavior with the goal of improving the Service.

• Analytics The services contained in this section enable the Owner to monitor and analyze web traffic and can be used to keep track of User behavior.Facebook Ads conversion tracking (Facebook pixel) (Facebook, Inc.) Facebook Ads conversion tracking (Facebook pixel) is an analytics service provided by Facebook, Inc. that connects data from the Facebook advertising network with actions performed on Hoory. The Facebook pixel tracks conversions that can be attributed to ads on Facebook, Instagram and Audience Network.Personal Data processed: Tracker and Usage Data.Place of processing: United States – Privacy Policy.Storage duration:_fbp: 3 months fr: 3 months Google Analytics Advertising Reporting Features (Google LLC) Google Analytics on Hoory has Advertising Reporting Features activated, which collects additional information from the DoubleClick cookie (web activity) and from device advertising IDs (app activity). It allows the Owner to analyze specific behavior and interests Data (traffic Data and Users' ads interaction Data) and, if enabled, demographic Data (information about the age and gender).Users can opt out of Google's use of cookies by visiting Google's Ads Settings.Personal Data processed: Tracker, unique device identifiers for advertising (Google Advertiser ID or IDFA, for example) and various types of Data as specified in the privacy policy of the service.Place of processing: United States – Privacy Policy – Opt Out.Storage duration:IDE: 2 years _gcl_*: 3 months test_cookie: 15 minutes Google Analytics (Google LLC) Google Analytics is a web analysis service provided by Google LLC (“Google”). Google utilizes the Data collected to track and examine the use of Hoory, to prepare reports on its activities and share them with other Google services. Google may use the Data collected to contextualize and personalize the ads of its own advertising network.Personal Data processed: Tracker and Usage Data.Place of processing: United States – Privacy Policy – Opt Out.Storage duration:AMP_TOKEN: 1 hour _ga: 2 years _gac*: 3 months _gat: 1 minute _gid: 1 day Yandex Metrica (YANDEX, LLC) Yandex Metrica is an analytics and heat mapping service provided by YANDEX, LLC. Yandex Metrica is used to display the areas of Hoory that Users interact with most frequently. This shows where the points of interest are.Personal Data processed: Tracker and Usage Data.Place of processing: Russian Federation – Privacy Policy.Storage duration:_ym_d: 1 year _ym_isad: 2 days _ym_uid: 1 year _ym_visorc_*: 30 minutes i: 1 year yabs-sid: duration of the session yandexuid: 1 year ymex: 1 year
• Heat mapping and session recording Heat mapping services are used to display the areas of Hoory that Users interact with most frequently. This shows where the points of interest are. These services make it possible to monitor and analyze web traffic and keep track of User behavior. Some of these services may record sessions and make them available for later visual playback.Hotjar Heat Maps & Recordings (Hotjar Ltd.) Hotjar is a session recording and heat mapping service provided by Hotjar Ltd. Hotjar honors generic „Do Not Track” headers. This means the browser can tell its script not to collect any of the User's data. This is a setting that is available in all major browsers. Find Hotjar’s opt-out information here.Personal Data processed: Tracker, Usage Data and various types of Data as specified in the privacy policy of the service.Place of processing: Malta – Privacy Policy – Opt Out.Storage duration:_hjAbsoluteSessionInProgress: 30 minutes _hjCachedUserAttributes: duration of the session _hjClosedSurveyInvites: 1 year _hjDonePolls: 1 year _hjFirstSeen: duration of the session _hjIncludedInPageviewSample: 30 minutes _hjIncludedInSessionSample: 30 minutes _hjLocalStorageTest: duration of the session _hjLocalStorageTest: duration of the session _hjMinimizedPolls: 1 year _hjRecordingEnabled: duration of the session _hjRecordingLastActivity: duration of the session _hjSession*: 30 minutes _hjSessionRejected: duration of the session _hjSessionResumed: duration of the session _hjSessionTooLarge: 1 hour _hjSessionUser*: 1 year _hjShownFeedbackMessage: 1 year _hjTLDTest: duration of the session _hjUserAttributesHash: duration of the session _hjViewportId: duration of the session _hjid: 1 year

Targeting & Advertising

Hoory uses Trackers to deliver personalized marketing content based on User behavior and to operate, serve and track ads.

• Advertising This type of service allows User Data to be utilized for advertising communication purposes. These communications are displayed in the form of banners and other advertisements on Hoory, possibly based on User interests. This does not mean that all Personal Data are used for this purpose. Information and conditions of use are shown below. Some of the services listed below may use Trackers to identify Users or they may use the behavioral retargeting technique, i.e. displaying ads tailored to the User’s interests and behavior, including those detected outside Hoory. For more information, please check the privacy policies of the relevant services. Services of this kind usually offer the possibility to opt out of such tracking. In addition to any opt-out feature offered by any of the services below, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section "How to opt-out of interest-based advertising" in this document.Facebook Audience Network (Facebook, Inc.) Facebook Audience Network is an advertising service provided by Facebook, Inc. In order to understand Facebook's use of Data, consult Facebook's data policy.Hoory may use identifiers for mobile devices (including Android Advertising ID or Advertising Identifier for iOS, respectively) and technologies similar to cookies to run the Facebook Audience Network service. One of the ways Audience Network shows ads is by using the User's ad preferences. The User can control this in the Facebook ad settings.Users may opt-out of certain Audience Network targeting through applicable device settings, such as the device advertising settings for mobile phones or by following the instructions in other Audience Network related sections of this privacy policy, if available.Personal Data processed: Tracker, unique device identifiers for advertising (Google Advertiser ID or IDFA, for example) and Usage Data.Place of processing: United States – Privacy Policy – Opt Out.Facebook Lookalike Audience (Facebook, Inc.) Facebook Lookalike Audience is an advertising and behavioral targeting service provided by Facebook, Inc. that uses Data collected through Facebook Custom Audience in order to display ads to Users with similar behavior to Users who are already in a Custom Audience list on the base of their past use of Hoory or engagement with relevant content across the Facebook apps and services. On the base of these Data, personalized ads will be shown to Users suggested by Facebook Lookalike Audience.Users can opt out of Facebook's use of cookies for ads personalization by visiting this opt-out page.Personal Data processed: Tracker and Usage Data.Place of processing: United States – Privacy Policy – Opt Out.Storage duration:_fbp: 3 months Google Ad Manager (Google LLC) Google Ad Manager is an advertising service provided by Google LLC that allows the Owner to run advertising campaigns in conjunction with external advertising networks that the Owner, unless otherwise specified in this document, has no direct relationship with. In order to opt out from being tracked by various advertising networks, Users may make use of Youronlinechoices. In order to understand Google's use of data, consult Google's partner policy. This service uses the “DoubleClick” Cookie, which tracks use of Hoory and User behavior concerning ads, products and services offered.Users may decide to disable all the DoubleClick Cookies by going to: Google Ad Settings.Personal Data processed: Tracker and Usage Data.Place of processing: United States – Privacy Policy.Storage duration:AID: 2 years ANID: 2 years Conversion: 3 months DSID: 14 days FCNEC: 1 year FLC: 10 seconds FPAU: 3 months FPGCLAW: 3 months FPGCLDC: 3 months FPGCLGB: 3 months IDE: 2 years NID: 6 months RUL: 1 year TAID: 14 days __gads: 2 years __gsas: 2 years _gac_: 3 months _gac_gb_: 3 months _gcl_au: 3 months _gcl_aw: 3 months _gcl_dc: 3 months _gcl_gb: 3 months _gcl_gf: 3 months _gcl_ha: 3 months id: 2 years test_cookie: 15 minutes
• Managing contacts and sending messages This type of service makes it possible to manage a database of email contacts, phone contacts or any other contact information to communicate with the User. These services may also collect data concerning the date and time when the message was viewed by the User, as well as when the User interacted with it, such as by clicking on links included in the message.Sendgrid (Sendgrid) Sendgrid is an email address management and message sending service provided by Sendgrid Inc.Personal Data processed: Tracker.Place of processing: United States – Privacy Policy.
• Remarketing and behavioral targeting This type of service allows Hoory and its partners to inform, optimize and serve advertising based on past use of Hoory by the User. This activity is facilitated by tracking Usage Data and by using Trackers to collect information which is then transferred to the partners that manage the remarketing and behavioral targeting activity. Some services offer a remarketing option based on email address lists. In addition to any opt-out feature provided by any of the services below, Users may opt out by visiting the Network Advertising Initiative opt-out page.Users may also opt-out of certain advertising features through applicable device settings, such as the device advertising settings for mobile phones or ads settings in general.Facebook Custom Audience (Facebook, Inc.) Facebook Custom Audience is a remarketing and behavioral targeting service provided by Facebook, Inc. that connects the activity of Hoory with the Facebook advertising network.Users can opt out of Facebook's use of cookies for ads personalization by visiting this opt-out page.Personal Data processed: email address and Tracker.Place of processing: United States – Privacy Policy – Opt Out.Storage duration:_fbp: 3 months Google Ads Remarketing (Google LLC) Google Ads Remarketing is a remarketing and behavioral targeting service provided by Google LLC that connects the activity of Hoory with the Google Ads advertising network and the DoubleClick Cookie.Users can opt out of Google's use of cookies for ads personalization by visiting Google's Ads Settings.Personal Data processed: Tracker and Usage Data.Place of processing: United States – Privacy Policy – Opt Out.Storage duration:AID: 2 years ANID: 2 years Conversion: 3 months DSID: 14 days FCNEC: 1 year FLC: 10 seconds FPAU: 3 months FPGCLAW: 3 months FPGCLDC: 3 months FPGCLGB: 3 months IDE: 2 years NID: 6 months RUL: 1 year TAID: 14 days __gads: 2 years __gsas: 2 years _gac_: 3 months _gac_gb_: 3 months _gcl_au: 3 months _gcl_aw: 3 months _gcl_dc: 3 months _gcl_gb: 3 months _gcl_gf: 3 months _gcl_ha: 3 months id: 2 years test_cookie: 15 minutes

How to manage preferences and provide or withdraw consent

There are various ways to manage Tracker related preferences and to provide and withdraw consent, where relevant:

Users can manage preferences related to Trackers from directly within their own device settings, for example, by preventing the use or storage of Trackers.

Additionally, whenever the use of Trackers is based on consent, Users can provide or withdraw such consent by setting their preferences within the cookie notice or by updating such preferences accordingly via the relevant consent-preferences widget, if available.

It is also possible, via relevant browser or device features, to delete previously stored Trackers, including those used to remember the User’s initial consent.

Other Trackers in the browser’s local memory may be cleared by deleting the browsing history.

With regard to any third-party Trackers, Users can manage their preferences and withdraw their consent via the related opt-out link (where provided), by using the means indicated in the third party's privacy policy, or by contacting the third party.

Locating Tracker Settings

Users can, for example, find information about how to manage Cookies in the most commonly used browsers at the following addresses:

• Google Chrome
• Mozilla Firefox
• Apple Safari
• Microsoft Internet Explorer
• Microsoft Edge
• Brave
• Opera

Users may also manage certain categories of Trackers used on mobile apps by opting out through relevant device settings such as the device advertising settings for mobile devices, or tracking settings in general (Users may open the device settings and look for the relevant setting).

How to opt out of interest-based advertising

Notwithstanding the above, Users may follow the instructions provided by YourOnlineChoices (EU), the Network Advertising Initiative (US) and the Digital Advertising Alliance (US), DAAC (Canada), DDAI (Japan) or other similar services. Such initiatives allow Users to select their tracking preferences for most of the advertising tools. The Owner thus recommends that Users make use of these resources in addition to the information provided in this document.

The Digital Advertising Alliance offers an application called AppChoices that helps Users to control interest-based advertising on mobile apps.

Consequences of denying consent

Users are free to decide whether or not to grant consent. However, please note that Trackers help Hoory to provide a better experience and advanced functionalities to Users (in line with the purposes outlined in this document). Therefore, in the absence of the User's consent, the Owner may be unable to provide related features.

Owner and Data Controller

SOFTCONSTRUCT LLC 308 S Brand blvd, Glendale, CA, 91204, USA

Owner contact email: [email protected]

Since the use of third-party Trackers through Hoory cannot be fully controlled by the Owner, any specific references to third-party Trackers are to be considered indicative. In order to obtain complete information, Users are kindly requested to consult the privacy policies of the respective third-party services listed in this document.

Given the objective complexity surrounding tracking technologies, Users are encouraged to contact the Owner should they wish to receive any further information on the use of such technologies by Hoory.

Definitions and legal references

Personal Data (or Data)

Any information that directly, indirectly, or in connection with other information — including a personal identification number — allows for the identification or identifiability of a natural person.

Usage Data

Information collected automatically through Hoory (or third-party services employed in Hoory), which can include: the IP addresses or domain names of the computers utilized by the Users who use Hoory, the URI addresses (Uniform Resource Identifier), the time of the request, the method utilized to submit the request to the server, the size of the file received in response, the numerical code indicating the status of the server's answer (successful outcome, error, etc.), the country of origin, the features of the browser and the operating system utilized by the User, the various time details per visit (e.g., the time spent on each page within the Application) and the details about the path followed within the Application with special reference to the sequence of pages visited, and other parameters about the device operating system and/or the User's IT environment.

User

The individual using Hoory who, unless otherwise specified, coincides with the Data Subject.

Data Subject

The natural person to whom the Personal Data refers.

Data Processor (or Processor)

The natural or legal person, public authority, agency or other body which processes Personal Data on behalf of the Controller, as described in this privacy policy.

Data Controller (or Owner)

The natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of Personal Data, including the security measures concerning the operation and use of Hoory. The Data Controller, unless otherwise specified, is the Owner of Hoory.

Hoory (or this Application)

The means by which the Personal Data of the User is collected and processed.

Service

The service provided by Hoory as described in the relative terms (if available) and on this site/application.

European Union (or EU)

Unless otherwise specified, all references made within this document to the European Union include all current member states to the European Union and the European Economic Area.

Cookie

Cookies are Trackers consisting of small sets of data stored in the User's browser.

Tracker

Tracker indicates any technology - e.g Cookies, unique identifiers, web beacons, embedded scripts, e-tags and fingerprinting - that enables the tracking of Users, for example by accessing or storing information on the User’s device.

Legal information

This privacy statement has been prepared based on provisions of multiple legislations, including Art. 13/14 of Regulation (EU) 2016/679 (General Data Protection Regulation).

This privacy policy relates solely to Hoory, if not stated otherwise within this document.

Latest update: January 11, 2022

iubenda hosts this content and only collects the Personal Data strictly necessary for it to be provided.